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Men Flock to Microdramas, Romance Stories Rule and Sunday Nights are Prime Time for Viewing

Men Flock to Microdramas, Romance Stories Rule and Sunday Nights are Prime Time for Viewing

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Microdrama viewership has grown 28-fold over the past two years, and it’s not just for women of a certain age anymore. More than two-thirds of users, male and female, watch romance-based series. And just like TV, microdrama viewership typically peaks on Sunday nights between 8-10 p.m. Those are among the findings of a

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Microdrama viewership has grown 28-fold over the past two years, and it’s not just for women of a certain age anymore. More than two-thirds of users, male and female, watch romance-based series.

And just like TV, microdrama viewership typically peaks on Sunday nights between 8-10 p.m. Those are among the findings of a research report, […]

This summary comes from Variety. Read the full article at the original source.

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